274 wrestlers, 50 stone throwers, and around 500,000 guests. At the Swiss Federal Wrestling and Alpine Festival, the country’s most iconic traditions came together: wrestling and chocolate. In the 400 m² Läderach pavilion, the air was filled with the aroma of freshly poured couverture flowing directly from the chocolate wall taps.
Visitors could also sample new products, play giant Jenga, ...
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274 wrestlers, 50 stone throwers, and around 500,000 guests. At the Swiss Federal Wrestling and Alpine Festival, the country’s most iconic traditions came together: wrestling and chocolate. In the 400 m² Läderach pavilion, the air was filled with the aroma of freshly poured couverture flowing directly from the chocolate wall taps.
Visitors could also sample new products, play giant Jenga, and capture shared moments in various photo setups. At the Employer Branding Wall, they got a glimpse of the best chocolate-related jobs in the country.
Our goal? To create a place for connection and moments of indulgence amidst the festival bustle. With warm lighting and a premium wooden structure, we crafted an experience that appealed to all senses at Switzerland’s largest folk festival.
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The result? At the Läderach booth, 100,000 FrischSchoggi minis were handed out and 500,000 servings of liquid chocolate were poured. That’s how we sweetened the ESAF with the help of 100 volunteers!
The result? At the Läderach booth, 100,000 FrischSchoggi minis were handed out and 500,000 servings of liquid chocolate were poured. That’s how we sweetened the ESAF with the help of 100 volunteers!
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